From the 23rd-27th of November, VELCRO® Brand headed to the Ideal Home Show at Christmas in London and set up shop for a long weekend.

This huge annual event showcases everything you need to achieve the perfect Christmas at home; from food and decorations to accessories and gift ideas, all under one roof.

Attendees were spoilt with masterclasses from those in-the-know, such as Laurence Llewellyn-Bowen, Gino D’Acampo and Katie Piper, to name just a few and our fellow exhibitors included Teapigs, Hive, Lexus and hundreds more.

Over on the VELCRO® Brand stand, we held fun using our favourite products and showcased some simple DIY Christmas projects. For example, Blogger Christine Leech of created a beautiful festive wreath using VELCRO® Brand products (keep your eyes peeled for the step-by-step coming to our blog soon!)

For now, why not have a shot another DIY she crafted for us in the form of a Fabric Advent Calendar?


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We were also delighted to introduce The Ideal Home Show to some of our brand new and exciting products…

The walls of our festive living room setup were decorated using HANGables™ Removable Wall Fasteners. We’re delighted to welcome this new addition to the VELCRO® Brand family – the perfect solution for temporary holiday adornments, as they conveniently hold decorative items and frames to the walls, yet can be removed easily without leaving any damage. 

Another huge focus point of the show was the new STAYHOLD™ Modular Boot Organiser. Whether you’ve purchased a new plant and want to get it home in one piece, or often have tools or supplies rolling around in the boot, this is the product for you. You can find out more about this wondrous invention here.

Finally, every day show-goers were in with the chance of winning an exclusive prize bundle to try out the latest VELCRO® Brand products. Congrats to all our lucky winners!


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Did you visit us at the Ideal Home Show at Christmas? If so, we’d love to see your pictures! Simply share them with us via our Facebook,  twitter or Instagram pages.